We design the right automations and build them for you.

    AdaLabs helps businesses eliminate repetitive work with AI-powered workflows. We don't just advise — we diagnose, design, and deliver production-grade automation systems.

    Your team is stuck doing work a machine should handle

    • Manually sorting and responding to support tickets
    • Chasing leads that go cold because nobody followed up in time
    • Retyping invoice data from PDFs into spreadsheets
    • Spending 2.5 hours a day just managing email
    • Tasks that feel like they should 'just happen'

    "This isn't a people problem. It's a systems problem."

    Strategy first, then execution

    Diagnose

    We audit your workflows and identify where AI automation delivers the highest ROI — so you don't waste money automating the wrong thing.

    Design

    We architect the solution — what to automate, what tools to use, and how it integrates with your existing stack.

    Deliver

    We build, test, deploy, and train your team. You get a working system, not a slide deck with recommendations.

    Most consultants tell you what to do. We tell you what to do and then we do it.

    AI Support Triage for a SaaS Company

    Before

    • 7+ hoursAverage first response time
    • 100%Tickets required human review
    • PainSupport team overwhelmed, churn rising
    • $13.50Cost per support contact

    After

    • 30 secsAverage first response time
    • 80%Resolved autonomously by AI
    • ReliefHumans only handle 20% judgment cases
    • $1.84Cost per support contact
    Response time: 7 hours23 seconds · Cost: $13.50$1.84
    n8n
    Claude AI
    Slack
    CRM API

    Productized solutions — scoped, built, and deployed

    AI Support Triage

    Auto-classify, respond, and route support tickets. Humans only handle edge cases.

    Delivered in weeks, not months
    POPULAR

    Lead Qualifier & Follow-up

    AI scores inbound leads, sends personalized follow-ups, and books meetings automatically.

    Delivered in weeks, not months

    Document Processing

    Extract data from invoices, contracts, or forms and push it directly into your systems.

    Delivered in weeks, not months

    Need something different? We scope custom projects together — you get a fixed quote before we start.

    Three ways to work with us

    Automation Audit

    We map your processes, identify automation opportunities, and deliver a prioritized roadmap with ROI estimates.

    Custom Build

    Multi-step automation with AI, custom integrations, and error handling. Scoped and quoted upfront — no surprises.

    Ongoing Optimization

    Monthly retainer to monitor, improve, and expand your automations as your business grows.

    Every engagement starts with a free 30-minute discovery call — no commitment, no pitch.We'll tell you exactly what we'd build and why.

    We're not another AI consultancy

    Strategy + Execution

    We don't hand you a report and walk away. We design the solution and build it.

    Engineer-led, not sales-led

    You talk directly to the person building your system. No account managers, no handoffs.

    Fixed pricing, no surprises

    You know the cost before we start. If scope changes, we re-quote — transparently.

    Production-grade systems

    Built by someone who shipped products used by millions at Nubank and Rappi. Not a hobbyist with a Zapier account.

    Built by an engineer who thinks like a strategist

    David Ortiz

    David Ortiz

    Founder, AdaLabs

    Connect on LinkedIn

    10+ years building software at scale — Nubank, Rappi, and high-growth startups.

    Led engineering teams that shipped AI-powered products used by millions. Now helping businesses apply that same thinking to their operations.

    B.S. Computer Science
    M.Sc. Software Engineering
    MBA Candidate — Babson College
    "Most companies don't need more AI tools. They need someone who knows which problems AI actually solves — and can build the solution."

    Let's find your highest-ROI automation

    Book a free 30-minute discovery call. We'll map your workflows and tell you exactly where AI can save you time and money.